About Us

About Us

About Our Company:  

PacifiCoastal Design is a full-service residential Design/Build Company providing creative design services and quality craftsmanship since 2003.  We have been a licensed B-1 General Contractor in San Diego for over 14 years with an A+ rating with the BBB (Better Business Bureau).  Our reputation for providing quality workmanship with every project is why we get return customers and referrals on a regular basis.    Customer satisfaction is most important and us and go the extra mile to make sure you project is a complete success, as well as, an enjoyable stress free experience from beginning to end.

How we Operate:

We are not only your general contractor but we are your design team as well. Whether you’re planning on building your future home or simply want an addition or remodel, will listen closely to your specific needs, desires, offer suggestions, and develop a clear vision for your project.  By utilizing our design + build approach, we are able to develop the architectural design as well as follow the projects construction phases through to completion. This hands-on process allows us to ensure the project receives the utmost care from beginning to end.  Most projects are completed with our in-house team of designer and also emply talented architects & experienced engineers when appropriate.   Our detail-oriented process relies on our time-tested approaches that include strict planning schedules and close, ongoing communications with our clients that guarantee successful remodel projects every time. 


Permitting & Engineering:  The permitting and engineering process begins right after the design and budget has been agreed upon. During this time the project design manager will communicate with the team and begin to prepare the appropriate documents and drawings to acquire the building permits. This may include, coordinating with Structural Engineering, Civil Engineering and Grading, acquiring up to date energy calculations and developing detailed Architectural information to meet the local City & Planning requirements. After completing all the required documents, we manage the permit process with the City officials to make sure that each project is complete and accurate.

Our Philosophy is simple:  To exceed our client’s expectations.   We achieve this by providing and excellent overall customer experience from beginning to end including creative & innovative design and an attention to every last detail. Our commitment to excellence and construction built to the highest standards is second to none.  

Do you specialize in a particular design style?  Regardless of what style of home you prefer, our design flexibility allows us to customize a plan unique for each client.  You may be leaning towards such as a particular style such as: Mediterranean, Old World, Traditional, European, etc or a possibly a mixture of design styles.  Our creative design team will develop a custom tailored plan to suit your preferences & reflects your personal tastes.  We also work & consult our associate Architects and Engineers when needed.

What to expect when working with PacifiCoastal Design?
When working with us expect to experience professional & personalized service along with creative design & superior workmanship.  The complete satisfaction of our clients remains our highest priority. We work hard every day to complete your project on time & on budget while maintaining the highest quality standards.  Our goal is to exceed our client’s expectations by going the extra mile for our clients everyday. We believe that truly exceptional customer service begins at the first phone call, continues through the span of a project, and even after your job is completed.  

Company History
Rich Lawrence is the founder of PacifiCoastal Design and been in the construction industry for over 25 years.    Rich oversees every project with personal attention from start to finish, bringing to the table a wealth of knowledge, experience and an unprecedented eye for detail.

  “It is most important to me that each project is completed to perfection and that I am able to be involved in every step of the process on every project.”
-Rich Lawrence

His background experience began working at an early age of 18 working as an apprentice carpenter with a framing crew building custom homes and estates in a prestigious Northern California development.   Rich later moved to San Diego and studied  several years in Architecture and Building Construction Technologies.  Afterwards, he continued working for as a journeyman carpenter in Rancho Santa Fe & Fairbanks Ranch for some of the top home developers & general contractors in the area.   By  2003 Rich obtained his own B-1 general contractors license.  Since then, over the course of the past 14 years, in business, Rich has worked with and/or consulted with hundreds of homeowners in the San Diego area helping them with design,  planning, and the various construction aspects.